Introducing Skintuition SPF 30 Radiance-Boosting Liquid Foundation: A Clean Beauty, Weightless Coverage Foundation With Skincare Benefits

It’s been 31 years since Jane Iredale created Wonderful Base® Unfastened Mineral Powder, our very first product and the business’s first skin-loving basis.  Since then, we’ve constructed a worldwide popularity for creating skin-first foundations that really feel pretty much as good as they give the impression of being. By no means content material with being merely a “clear magnificence model,” we pioneered efficiency clear, bridging the hole between high-performance make-up and highly effective skincare.

This yr, we’ve raised the bar as soon as once more with the launch of our latest skincare make-up innovation – Skintuition SPF 30 Radiance-Boosting Liquid Basis.  This dynamic system units a brand new normal for liquid basis with a really feel and end that’s similar to pores and skin, solely higher, and a radiance-boosting system that’s clinically confirmed to help pores and skin hydration. Lovers of this basis are saying issues like, “I by no means knew my pores and skin might look so lovely!” and “It’s like I’m carrying skincare!”  Right here’s all the pieces it’s essential know.

The Imaginative and prescient Behind Skintuition SPF 30 Liquid Basis

Liquid basis has lengthy been a mainstay within the business, however no one does basis fairly like Jane. With Skintuition, we got down to create  a clear, high-performance liquid basis with the luminous end customers need and the SPF safety and pores and skin nourishment they want. After three years of analysis, trials and system refinements, we’ve perfected a end and consistency that feel and appear distinctive.

A Naturally Radiant Basis End

Skintuition delivers a delicate, radiant glow that mimics wholesome, hydrated pores and skin. With a strong mix of moisturizing, naturally reflective components, pores and skin seems vibrant – by no means shiny.

Weightless & Breathable Components

Silky and light-weight, Skintuition melts into pores and skin and feels such as you’re carrying nothing in any respect. Even when constructing protection or layering with powders, Skintuition lets pores and skin breathe.

Bodily SPF Safety and Make-up All in One

We’re captivated with solar safety. Skintuition contains a particular zinc oxide mix that permits us to realize bodily SPF 30 safety in all shades with out a white solid on pores and skin.

Skincare Make-up with Pores and skin-loving Elements 

Skintuition is formulated with components that help hydration and promote pores and skin well being. In medical testing, it was confirmed to cut back moisture loss and reveal vibrant, healthier-looking pores and skin.

100% of topics confirmed a lower in transepidermal water lossa

96% of topics confirmed enchancment in the feel and appear of pores and skin smoothnessb

96% of topics notes enchancment within the look of tremendous tracesc

100% of topics stated pores and skin seemed wholesome and hydratedc

     Microencapsulated Hyaluronic Acid promotes deep hydration for lasting moisture.

     Upcycled Apple Saccharide Superfood Advanced attracts moisture to the pores and skin.

     Vitamin E, Jojoba Oil and Sunflower Seed Oils assist help pores and skin’s moisture barrier.

Shades for Each Pores and skin Tone

Creating the right shade vary was vital. Skintuition is on the market in 26 totally different shades with heat, cool and impartial undertones, making it our extra complete basis launch in model historical past! Throughout shade improvement, we shade-matched 100 girls in each degree of pores and skin depth and undertone.  We had been capable of match 97 of them completely.

Straightforward, Flawless Utility

One problem individuals typically face with liquid basis is making it mix into the pores and skin seamlessly with out trying noticeable on the pores and skin.  Skintuition exceeded this problem with flying colours.  It disappears into the pores and skin effortlessly whether or not being utilized with fingers, a sponge or a brush.  No sophisticated methods or artistry abilities required! Our favourite software is with the Multiuse Mixing Brush in a mixing and stippling movement. 

Skintuition is Extra Than Only a Basis

Jane Iredale is and at all times would be the authentic Skincare Make-up.  With easy software, a radiant end, and clinically confirmed skincare advantages, Skintuition SPF 30 Radiance-Boosting Liquid Basis isn’t only a basis, it’s a promise we made 30 years in the past, and a brand new normal for clear magnificence.  We’re excited to convey Skintuition to you! 

a Instrumental transepidermal water loss measurement of 33 girls aged 25-65 after 24 hours of wear and tear

b Knowledgeable medical grading of 33 girls aged 25-65 after 24 instantly after software

c Self-perception questionnaire of 33 girls aged 25-65 after one week of day by day use

 

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